We are now “This Close” to achieving a polio-free world, and many public figures and celebrities have signed on to help Rotary spread the word. More than 40 world figures and celebrities including Bill Gates, Archie Panjabi, Psy, Jackie Chan, Ziggy Marley, Archbishop Desmond Tutu, Jane Goodall, Amanda Peet, and Jack Nicklaus are taking part in Rotary’s “This Close” campaign. We are “This Close” to ending polio -- all we need is you.
From the earliest days of the organization, Rotarians were concerned with promoting high ethical standards in their professional lives. One of the world's most widely printed and quoted statements of business ethics is The Four-Way Test, which was created in 1932 by Rotarian Herbert J. Taylor (who later served as RI president) when he was asked to take charge of a company that was facing bankruptcy.
This 24-word test for employees to follow in their business and professional lives became the guide for sales, production, advertising, and all relations with dealers and customers, and the survival of the company, is credited to this simple philosophy. Adopted by Rotary in 1943, The Four-Way Test has been translated into more than a hundred languages and published in thousands of ways. It asks the following four questions: